Capabilities - Account & Relationship Management

Build lasting partnerships that drive growth

Success at Kroger is built on trust, but establishing and maintaining those crucial relationships takes time and expertise.

Solutions to services

At three sixty, we understand that business decisions at Kroger are founded on trust. Our relationship management services help you establish and maintain the connections that drive sustainable growth.

Our relationship management approach includes:

Strategic stakeholder connections

Building and maintaining relationships with Category Managers, Procurement teams, and other key decision-makers at Kroger

Communication and partnership development

Facilitating meetings, managing communications, and developing strategic partnerships that drive mutual growth

Proactive opportunity and issue management

Identifying growth opportunities while efficiently resolving challenges that might impact your brand's performance

Long-term relationship nurturing

Coordinating cross-functional teams, tracking partnership performance, and developing initiatives that sustain growth over time

Culture and innovation

Our approach combines deep expertise with dedicated support:

Established Kroger relationships

Understanding of organizational dynamics

Strategic communication protocols

Partnership development frameworks

Proactive engagement strategies

Issue resolution expertise

Growth opportunity identification

Long-term relationship nurturing

Ready to strengthen your Kroger relationships?

Let's build partnerships that drive sustainable growth

Testimonials

Melissa Jaufmann
Vice President of National Accounts, Outlaw Beer

Working with three sixty as our Kroger broker has been a game-changer for our brand. Their in-depth knowledge of the Kroger systems, strong retail relationships, and strategic insight into category trends have helped us grow our presence in one of the most competitive retail environments in the country.

From execution on shelf to promotional planning, the three sixty team has been proactive, transparent, and truly invested in our success. They've consistently gone above and beyond to ensure our products are positioned for maximum impact — and the results speak for themselves: increased velocity, expanded distribution, and a stronger brand footprint across Kroger banners.

We consider three sixty not just a broker, but a true extension of our team. Their passion for beer and commitment to excellence make them an ideal partner in today’s dynamic retail landscape.

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Erin Summers
Vice President of Sales, New Primal

Working with Three Sixty has been a truly exceptional experience. Their deep account knowledge and sharp analytics capabilities have helped us make smarter, data-driven decisions. They don't just understand the numbers—they know how to translate insights into actionable strategies that drive results.

What sets them apart even more is their strong relationships and their unwavering professionalism. The team is not only responsive and reliable, but also genuinely hard-working and committed to our success. I’m continually impressed by their attention to detail, follow-through, and the value they bring to every interaction.

Three Sixty has become a trusted partner, and I couldn’t recommend them more highly.

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Kyla Peralta
VP of Sales, Like Air

Three Sixty is a top-tier broker partner. Their deep knowledge of Kroger and our category, combined with strong relationships at every level, sets them apart in the industry.

What stands out most is their proactive mindset. They’re never content with just checking the box. Instead, they’re constantly bringing fresh ideas to the table to drive sales and improve velocities.

They are strong salespeople who do not hesitate to pick up the phone to help move a sale forward. Their willingness to take action and advocate for our brand makes a huge difference.

Our main point of contact is an absolute pleasure to work with, and the support we receive from their leadership, data, and administrative teams is just as strong. Everyone on the team is passionate, responsive, organized, and dependable. They consistently go above and beyond to deliver results, and it genuinely feels like they’re an extension of our own team.

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Lisa Gerke
VP of Sales, JUNKLESS Foods

Three Sixty Merchandising Solutions is the kind of partner every brand hopes to find. They’re hands-on, proactive, and treat our business like it’s their own. Their deep Kroger expertise has opened doors and helped us move faster and smarter in a very competitive space. Whether it’s thinking creatively or rolling up their sleeves to get things done, they always show up with our best interests at heart. We’re lucky to have them in our corner.

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Jeffrey D. Noble
Vice President Sales & Innovation, Mooney Farms

Mooney Farms was in search of a broker to improve the representation of our brand Bella Sun Luci at Kroger. Bella Sun Luci produces the highest quality Sun-Dried Tomatoes in the United States and has distribution across the U.S. , Mexico, and Canada. We were in need a of broker to bring us the sophistication and enthusiasm to grow our existing business in Kroger East and to expand our line to Kroger West (we are based in California).

With the enthusiasm and leadership of Ashley Stone and the team at 360 Merchandisers we have achieved our sales goals. This partnership’s success has built a platform to grow with Kroger going forward and reflects how we want our brand to be viewed by Kroger.

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Mike Walker
Director of Sales, LesserEvil

Working with three sixty merchandising has been great for our business.  With us having such a small team it was critical we find a partner that would help us develop and grow our brand with Kroger.  The first thing that stood out to us is that their team really took the time to understand our brand, to learn how we operate and understand our expatiations, essentially becoming an extension of our team.  All critical pieces to a solid partnership .  Layer on top the relationships they have at multiple levels and their ability to get meetings with key senior leadership, you can’t ask for much more.   We look forward to the continued growth and partnership with three sixty for years to come!

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Sam Davis
VP Sales & Marketing, El Pinto Foods, LLC

On behalf of the entire El Pinto Foods Team, I want to express our sincere gratitude for the exceptional service and dedication that three sixty Merchandising Solutions has provided as our trusted food broker. Just to name a few of your associates I have worked with, Ellen Williamson, who I have worked with for many years, Aimee Wilson, and Whitley Stein, their expertise, professionalism, and commitment to excellence have played a significant role in expanding our brand reach and ensuring our products thrive in the marketplace across the Kroger divisions.

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Beth Hanson
Head of Sales, Seven Sundays

We had been trying to get into Kroger for a while and couldn't seem to get any traction or communication back from our buyer.  From the moment we met John at three sixty merchandising, we knew we had found a great partner.  He gave us information about the buyer and helped us create a plan that got us the face to face meeting we needed.  Not only did we get our top three items into Kroger nationally, we created a successful launch plan that has driven the in store execution we needed to drive trial and velocities and set us up well for expansion in our next review.  The expertise, guidance, persistence, and prioritization they have provided has been critical to our success.

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Beth Hanson
Head of Sales, Seven Sundays

On behalf of the entire El Pinto Foods Team, I want to express our sincere gratitude for the exceptional service and dedication that three sixty Merchandising Solutions has provided as our trusted food broker. Just to name a few of your associates I have worked with, Ellen Williamson, who I have worked with for many years, Aimee Wilson, and Whitley Stein, their expertise, professionalism, and commitment to excellence have played a significant role in expanding our brand reach and ensuring our products thrive in the marketplace across the Kroger divisions.